A great introduction by Robert Kiyosaki about how important is to build and develop business and sales skills in Network Marketing
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NikiNorman Wellness Infotainment
Sunday, January 3, 2010
Saturday, January 2, 2010
The Importance of System in MLM
Two Reasons why?
1. Simple to Follow
2. Easy to Duplicate
MLM marketing has been around for so many years already. It has made a lot of individuals very successful, but it has also tainted the names of people who abused the system. MLM experts just can’t emphasize enough on the importance of MLM marketing training. Initially, MLM businesses get a large influx of prospects to their system. However, over time, this begins to deteriorate. As a result, the business suffers badly. Most of the time, the business either slows down or in bad scenarios, the business operates at a loss. A lot of businesspeople are faced with struggling MLM networks. Indeed, this is very much avoidable. You may have heard of the saying that prevention is better than cure. In MLM marketing, training is the best prevention and cure. If your MLM network begins to lag, you can partake in some types of MLM training to understand new strategies and interact with like-minded individuals. Likewise, ongoing training will also help avoid sudden drops in business activity because you will be consistently exposed to the ins and outs of the business.
In a business like this, which is being operated and run faster than ever, having up-to-date information is crucial. If you can’t keep up with the trends, your business has no other option but to slow down.
Multi-level marketing has certainly changed along the years. The most beneficial and advantageous aspect of any MLM marketing training is the MLM system that they have to offer. It is difficult to say as to what MLM marketing system you will be exposed to as there are a lot of different strategies that people adhere to. Nonetheless, you should expect the system to be proliferating, unique, and relentless. Some of the more important components of MLM marketing training are the efficiency of their system, the convenience that they bear, and their track record. Efficiency is at the heart of any MLM marketing training. An MLM marketing training should be able to increase the efficiency of your network, thereby increasing revenue. On top of that, the system must also be convenient for you.
MLM businesses are not meant to be operated by dozens of employees. Typically, a few to no employees is the most successive. This is because employees cost lots of money. If you can produce the same results with little or no employees, your business will surely take off.
Simplicity in networking a multi-level marketing business is essential to success. Not only do you need to have a quality product or service, similar to a traditional business, you need to have a simple networking plan that is easy for new recruits to duplicate. This duplication process is necessary for the multi-level marketing aspect of your business to thrive.
A complicated networking system will only decrease the success of a multi-level marketing business. Even if you are able to utilize a complex networking infrastructure yourself, those who sign up under you may not fare as well. Not all entrepreneurs are adept at communication and sales skills. A universally accessible and easy to understand system that can be used by even the newest member of your multi-level marketing team will best serve your business. A system that is appropriate for an 18 year old fast-food employee as well as an 80 year old volunteer is the ultimate goal.
There are several aspects that should NOT be included in your networking plan.
Time consuming concepts, intricate training processes and any resources that are not readily accessible by the general public should all be avoided.
Wordy sales pitches should be avoided. A sales pitch should be condensed down to the basic information in everyday terms and should be delivered with enthusiasm and confidence.
High pressure sales techniques and complex interpersonal interactions have no place in multi-level marketing.
Your networking plan cannot be time consuming. Most customers will not stay interested and focused for more than a few minutes unless the sales pitch is phenomenal and most business owners are unable to smoothly deliver a lengthy presentation.
Your networking presentation should be quick to learn, easy to remember and simple to understand so that new recruits can deliver the pitch with ease and confidence. Keep the facts honest, to the point and all inclusive. Concealing important information will be considered dishonest by consumers and will most likely cost you the sale.
Your networking framework should not be burdened with unnecessary sales techniques, product details or drawn out pleas for a buy in. Find out what motivates your target audience, adapt a sales pitch to meet their needs and give them the bottom line of the deal. You should choose wording that creates interest and excitement in your product or opportunity. If you believe in your product, present a positive mental attitude and teach others on your multi-level marketing team to do the same, you will then be on your way to a successful home-based business.
As you develop and adapt your networking plan, ask yourself if the changes are easy to duplicate. If they are, then your plan is sound for multi-level marketing success. Keep it simple and make sure that others can follow in your footsteps without venturing too far outside their own comfort zone. A confident, positive and enthusiastic sales pitch is far better than a complex, lengthy presentation when aiming for success with a multi-level marketing business.
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NikiNorman Wellness Infotainment
How to choose the Right MLM Company?
If you are looking into starting a home based business, on either a full or part-time basis, and are good at working with people, but have little business knowledge and minimal capital, then Multilevel marketing may be for you. Before you jump into a MLM company, you should consider the positives and the negatives of an MLM company.
This article will show you the positives to look for in an MLM company and some of the downsides of MLM companies.
An MLM company provides a product or service to the consumer through a network of distributors. The distributors make their money through a percentage of the products they sell. They also make a percentage of revenues from the customers of the distributors that they recruit and a percentage of the distributors that their distributors they recruit. This is why it is called multi level marketing.
Reputable MLM companies also provide a low start-up cost, all the training you need, advertising in one form or another, and supply you with a product line-up or service to sell.
The United States Federal Trade Commission, however, cautions anyone from joining a MLM company that pays you for each distributor you recruit, as opposed to only paying a commission on the total sales they generate. This is called ‘Pyramiding’ and is illegal.
Before you join an MLM company you should take the time to really looking into the company beforehand. Do your due diligence.
Here are the positive and negative factors to consider when choosing an MLM company.
POSITIVES TO LOOK FOR WHEN CHOOSING AN MLM COMPANY
-Established and marketable product line or service. -Striving to improve or add to the existing line-up -Easy to sign up new distributors online. -Solid track record and good work ethic. -No experience required. -Training provided. -Excellent bonus plan with incentives. -Minimal start up fees. -Strong support system. -Successful business and marketing plan -Can work full time or part time.
These attributes would definitely belong to an ideal multilevel marketing company, however not all reputable companies excel in all these areas. Some companies will be better in certain areas than others. Do research on the company. Don’t just accept the motivational hype used by most MLM companies in order to recruit.
Some MLM distributors are so highly trained that they have a “come-back” for almost every statement you make or concern you have. This would be considered a ‘high-pressure’ invitation to join. Always take time away to cool off – especially if you’re excited by what you heard. Sit on your decision for a while and do research. If the company is good, they will still be there when you wake up tomorrow; and yes, you will get a follow-up phone call.
THE NEGATIVES OF MLM COMPANIES
While the MLM model can be a great tool to achieve what you want in life, it would be remiss not to mention the negatives of MLM companies.
-Watch out for disreputable MLM companies. -Building a downline will take longer than and cost you more than you think. -There are costs to running an MLM that you need to consider: gas for your car, staying in hotels, and taking people out to eat. -It usually takes a minimum monthly order to maintain your distributorship. -Watch out for getting paid to just recruit distributors and not on sales volume. -Even though the companies insist the products sell themselves, it is still going to take hard work to make money. -In MLM you have to deal with rejection. -Getting involved with certain MLM companies can cause you to focus all your attention on your business. Some distributors stop attending important family events because the family event falls on the same date as one of their MLM seminars.
When considering getting involved in an MLM company take the time to choose the right company. There are many different companies to choose from. Resist the temptation to just join any company, but do your due diligence. Also, count the costs involved in getting involved in MLM. Realize that there are hidden costs to starting an MLM company that you may not see on the surface.
Starting an MLM business can make you a fortune, but it can also cost you a fortune. It is going to take consistent and diligent work to succeed. Make sure that the company that you choose to work with has all the positives mentioned above and also take the time to consider if you are willing to put in the work that is necessary to make MLM work.
Posted by
NikiNorman Wellness Infotainment
http://www.nikinorman.blogspot.com/
Why do people join MLM?
The reasons why people join MLM companies are many. With the downturn with the economy everybody is looking to make ends meet. The reasons people join MLM companies are mostly because of the product but there are so many reasons why people join MLM businesses. MLM companies as well as offline traditional companies are accessing certain kinds of training and evolving into a new way people do business.
Because of new techniques in networking and marketing strategies people are seeing themselves in a different light by finding reasons to join an MLM.. Even the baby boomers are getting the hang of it with Network Marketing. It has been used by so many and it's getting people to realize – It’s not that hard.
People Join MLM for Their Own Reasons - Not For Anybody Else’s
1. MLM companies are starting to see members using lead capture pages that bring prospects coming to them looking for what they have to offer. That's attraction marketing. Training somebody that already knows a little about you is always easier to enroll creating more income to be able to offset hours cut at their traditional job. You can leverage your income.
2. The reasons why people join MLM companies are because they can spend more time with their families. If you can make more income in your business you can have that vacation you need.
3. People are joining MLM because of the opportunity to leverage their time. With people being more independent using techniques that automatically teach people how to do a business in MLM leaves you more time to talk to more targeted people interested in what you have to offer. Leveraging your time is important to spend more time with your family and doing the things you enjoy in life.
4. There are so many network marketing MLM companies to join you can pick which is best for you. If you can enjoy the product, make money, and be healthy with the products you love, why not.
5. You can join MLM and do your regular job. Work when you want to and if you want to. Network marketers don't need to do the businessto be successful. They buy for what the product does and choose to add something extra to their lives if they feel like they are someone who would desire to learn how to leverage the internet with a network marketing business
Rick Salas is a network marketing coach who leverages online and offline strategies to get people seen as a leader who can provide value and guidance in network marketing.
6. Why not join a business that you can choose who you work with. In today's world so many people are always trying to bring people down to look better for the boss. In network marketing if your team fails you do too. Network Marketing can provide a great way to make money and having fun doing it. Teamwork is essential in MLM.
7. Joining an MLM network marketing company provides one way to make residual income. It's the same as a famous singer making money from records he made in the 60s. He's still doing it.
8. One of the best reasons for MLM is the ability to create your own control center where you can send people for more information on you and what you have to offer, your MLM, your affiliates so you can make money to support your business or training for your team. You choose.
9. Joining an MLM company has it's rewards. Get healthy, save on gas or electric or even get discounts on traveling the world in your own travel business all while creating a business and making extra money while doing it.
10. People are looking for reasons to join MLM. With more and more people going online to see what's going on with this network marketing jazz they are finding things pretty interesting. They click on a link and find a video that might help with a Blog.
They click on it and find something that they feel is the best thing since apple pie. They find somebody teaching all the secrets of marketing...and for free. Boy this makes sense. Isn't that crazy. People are finding reasons for joining an MLM business and moving ahead in their learning curve.
11. The truth about building an MLM business is that people are using old school techniques with the new found networking and marketing skills. Combined together they can be awesome. They are using old school while in everyday life meeting people and having get together.
They can talk how they can show someone how to do a business instead of just joining it. It's no longer attractive to pitch your business without providing something extra that you bring to the table. That's how people in network marketing are positioning themselves as someone to do business with. You can take over your market.
12. Joining MLM can help you with confidence in everyday life. You learn that you can do anything. Why not fix that sink, replace your water heater or fix that roof that you thought somebody else had to do for you. You learn you can do anything and have confidence.
13. Don't look for reasons to not join an MLM. People have always wanted to be a dream stealer. They always ask "why join MLM and network marketing companies". They are realizing that they cant bring down people anymore.
People see what's going on and are getting past the after effect of the launching phase of a network marketing company. Sometimes friends don't want you to succeed in something they are afraid of. Fear is a business killer. That's why network marketing is only for the believers and for the ones that complete the process.
14. Joining MLM in the 80s when the only way to afford a business was to do network marketing was a great time. People created their list of friends that trust them. They had to be honest and caring and most were.
Because of a few bad apples people were not interested. With the bad rap on network marketing growing people actually enjoyed the bad news. Some people just don't like people making lots of money.
They think they ripped somebody off or were less than honest. With baby boomers now learning easy strategies there are going to be many seniors that will follow the younger bunch. This target market is wide open.
15. People joining an MLM network marketing company are telling their friends about it. It's a lot easier when you're not trying to sell something and just guide people in the right direction to help themselves and their team to create their own marketing funnel.
After joining MLM if the company folds or for whatever reason you want to leave. Take your marketing funnel with you. People don't have to stay with one company. No more worries. I can sleep at night knowing this. It's great.
Posted by
NikiNorman Wellness Infotainment
What is MLM?
Multilevel Marketing is one of the fastest growing yet most misunderstood methods of moving products in use today. It has been termed by many as the Wave-of-the Eighties.
But, it will go far beyond that. By the 90's more than 100 billion dollars woth of products and services has been moved through Multilevel Marketing companies. As we are in the 21st century watch out!
What is MLM? This question is quite frequently in response to a button we often wear or we have seen wearing by others.
Let's explain it.
- Marketing simply means moving a product or service from the manufacturer or provider to the consumer.
- Multilevel refers to the system of compensation provided to the persons who are causing the product to move or the service to be provided.
"Multi" means more than one. "Level" means generation.
There are really 5 basic methods of moving products:
- Retailing. ex. the drug store, the department store,.... You go into a store and buy something.
- Direct Sales. ex. Tupperware,
- Multi level Marketing. This should not be confused with retailing and Direct Sales which commonly is.
- Mail Order. This can be an MLM but mostly is included in the Direct Sales category.
- Pyramid Sales.This type of Sales is to often confused with MLM. The fact is, Pyramids are illegal. The main reasons they may be illegal is their failure to move a product or to provide a valid service. If a product doesn't move, how can you even call it "marketing", let alone "Multi level Marketing". Multi level it may be, but Marketing they are not!!!
Now, most objections that people have about getting into Multi level Marketing are due to not realizing the difference between MLM, Pyramid Sales and the Direct Sales methods of marketing.
This is understandable because most reputable MLM companies belong to the Direct Selling Association.
We have been conditioned to think of MLM as door to door direct sales programs because our first encounter with them was when a distributor knocked on our door to sell us something.
Anyway, there are some features that differentiate MLM from Retail and Direct Sales companies and on very significant difference is that in MLM you are in business for YOURSELF but not BY YOURSELF.
Being in business for yourself means you are buying the products WHOLESALE from the company you are representing. This means also that you can use these products for your own consumption at WHOLESALE PRICES.
Since we are buying products WHOLESALE we can, if we wish, sell these products at RETAIL and make a PROFIT.
The most common misunderstanding about MLM is the notion that you HAVE TO sell retail to be successful.
You may sell if you want to or have to due to your particular program procedure, but in regard to making the larger sums of income, the real success is in building the organization.
Let your sales come as the natural result of building the organization.
The word "selling" triggers negative thoughts in the minds of about 95 % of the people. In MLM you don't need to "sell" the products in the traditional sense of the word.
However, the PRODUCT DOES HAVE TO MOVE or NOBODY GETS PAID.
When you build an organization, you are actually building a network through which to channel your product's or services.
Retailing is the foundation of Network Marketing. Sales in MLM or Network Marketing come from distributors SHARING with their friends, neighbors and relatives. They never have to talk to strangers. Network Marketing or MLM is building an organization in which a lot of distributors all retail a little.
So, you see, its not going door to door every day calling on strangers. Another point that differentiates MLM from Direct Sales is the SPONSORING of other distributors. This is called RECRUITING.
When you SPONSOR someone, you are making a COMMITMENT to TEACH them how to do what you are doing, building a BUSINESS OF THEIR OWN. Sponsoring is what makes a Multi level Marketing business so different an makes it grow.
As your organization grows, you are building toward becoming an INDEPENDENT SUCCESSFUL BUSINESS PERSON. You are your OWN BOSS.
With Direct Selling companies you work for the company. If you decide to quit that company and move to another area, you end up having to start all over again.
In almost all of the MLM Programs you can move to another area of the country and sponsor people without losing the volume generated by the group you left behind.
In MLM Programs you can make a lot of money by building an organization as your primary function.
A Multi level Marketing Organization is not a pyramid scheme. The pyramid is built from the top down and only those in at the very beginning can ever be near the top. And the price of the products or services get every step higher and higher, leaving the people at the bottom broke.
In the MLM Marketing everybody starts at the bottom and has the opportunity to build a large organization, even larger than his sponsor's organization if he wants.
MLM Marketing is the solution to the distribution costs of the most companies because there will be no more channels between the producer and the consumer. And the most part of the benefit can be paid to the distributors.
Posted by
NikiNorman Wellness Infotainment
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